Adam Vicarel
Creative Director & Founder

Adam is a brand designer, lettering artist and mural painter who is obsessed with fusing the worlds of fine art and strategic design. In his personal work Adam infuses his love for travel and the outdoors into his typography, illustration and storytelling to create visceral experiences for his audience. That’s visceral, not Vicarel.

Adam enjoys donuts, whiskey, all things outdoors, trying to convince his niece that he’s not a monster and experiencing new cultures and conversations with people from around the world.

Forever Pursuing Balance.

Carly Salzman
Graphic Designer & Executive Assistant

Carly has been an essential addition to the Vicarel Studios crew. With a meticulous eye, she enjoys the most rigorous, detail-oriented and tedious of tasks. A Swiss Army Knife, she supports branding sprints, layout design, lettering, illustration, murals and packaging design. When she’s not letter-smithing at Vicarel Studios, she’s likely baking a “healthy treat”, scrambling through the mountains or unapologetically petting some strangers’ dog.